After years of filming with Razor Ray and Gwayne whilst he was a head trainer at Tribute Boxing, we helped Rare Breed launch their brand new gym from the ground up through film production.

We literally captured their journey from the ground up - filming the build of their gym in Mordialloc and following its progress to its pumping classes and thriving community one year later.

We created a few different films for them since then and have developed a collaborative relationship. In our most recent campaign, we developed their tagline “We Won’t Stop” and created a film series around this featuring community members and sharing their stories and connection to the slogan. 

The films have done extremely well across their socials and have helped them gain over 100,000 views and still counting!